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eVisilibity

Pay Per Click Management


Pay Per Click Management

With pay per click fees on the rise and rampant click fraud in the industry, manually managing a pay-per-click campaign is not a safe or secure option. eVisibility has been in the business of pay per click management since 1998.

Our robust software manages 100 percent of the bidding process and, unlike much of our competitor’s software, it also manages your existing account so you still have overriding control of your campaign.

Pay Per Click Ceritified

Our bid management Software Includes the Following Features:


Superior Efficiency and Flexibility

eVisibility sponsored search saves time and reduces complexity, putting more control and better results at your fingertips. Multiple options for viewing and managing keywords, bids and reports give you more flexibility to work the way you want.


Better Decisions

We make more intelligent decisions by getting faster and more dependable data directly from the search engines. We are a pay per click company that utilizes a sophisticated bid engine, which automatically optimizes based on your specified business goals.


Outstanding Scalability

If you are looking for a pay per click company with scalability, you can count on the eVisibility sponsored search team to handle large, complex campaigns across multiple search engines. Our system already runs millions of keywords for hundreds of clients looking for quality pay per click advertising worldwide.


Detect Fraud

Because of our direct feed API into Google, Yahoo, and MSN, we are able to detect and shut down click fraud right when it happens. With click fraud estimated at 30 percent of clicks, this service alone will most likely make the cost of your campaign next to nothing if you are currently being affected by click fraud. If your pay per click advertising market is competitive, chances are you have been a victim of this and don’t even know it.


More Precise Measurement

As a pay per click firm, eVisibility has the highest level of integration with major search engines, so you get extremely accurate results directly from custom data feeds within a day. You also receive reliable ROI numbers because we use conversion tracking tags that prevent the double-counting of conversions from search, display, rich media, organic listings and sponsorships.

  1. Conversion Tracking with Less Effort
    eVisibility's Pay Per Click Services use conversion data to more accurately control CPA (cost per acquisition) as well as allows you to more effectively manage keywords that are converting in your market.

  2. Consolidated Campaign Reporting
    A single report from eVisibility reporting center includes paid search, display, rich media and sponsorship campaigns, so you can compare and optimize your entire online media mix as well as track organic and Pay Per Click efforts together if you would like to get that granular.

  3. More Manageable Ad Operations
    With eVisibility's Pay Per Click Services, you can streamline ad management by controlling your entire online campaign through our top of the line management platform. You also have the benefit of combing the efforts of your Pay Per Click campaign together with you organic efforts.


Centralized Workflow

eVisibility pay per click management brings every aspect of your search campaign together under one roof, from creative development to keyword and bid management to reporting. You can manage, optimize and track campaigns from the eVisibility pay per click management dashboard.

  1. Cross-Engine Visibility
    You can manage keywords, bids and landing page URLs across top search engines, including Google, Yahoo!, MSN and many others, all from one place. Even if we do not have an API relationship with any media platform we can manage and track all incoming website referrals and search engine traffic as well as select partners that you would like to have blocked or left out of your reporting if you so desire.

  2. Automatic Time Savings
    eVisibility Sponsored Search takes away the tedium of manual keyword submission removes guesswork from bidding and compiles multiple engine data for easy comparisons. We can implement bidding rules and RIO goals as well as position bidding through our automated system and we will verify that your campaign is moving toward achieving these goals. We can automatically edit your account many times in a single day to ensure progress.


Keyword Management

As a pay per click company, the eVisibility sponsored search team takes the drudgery out of uploading, managing and measuring keywords, giving you more time to focus on the things that matter.

  1. Multiple Engines in One Click
    eVisibility Pay Per Click Management offers an exclusive format to upload and update thousands upon thousands of keywords automatically across multiple search engines simultaneously.

  2. Automated Tracking Link Generation
    eVisibility is a Pay Per Click Company that simplifies the process of creating and updating tracking links for daily tracking and reporting.

  3. Effortless Organization and Management
    eVisibility Pay Per Click Services allow you to group and manage campaigns easily and to measure keyword performance by search engine, campaign, category or status.

  4. Quick Changes
    eVisibility Pay Per Click Services allow you to change, pause and resume keywords individually and in bulk.


Smarter Bids

The sophisticated eVisibility Sponsored Search bid management system takes the guesswork out of auction-style keyword bidding, so you can spend your time and money more wisely.

  1. Stick to Your Budget
    Stay within a set monthly budget or allow for more flexibility with Pay Per Click Advertising and you'll know ahead of time when you're reaching your spending limit.

  2. Group and Position-Based Bidding
    Set rules across more than 100,000 keyword groups to help ensure that you're listing lands in the best position within keyword bid caps.

  3. Get Maximum ROI
    Set cost-per-action or revenue-share-based goals to optimize bids automatically for maximum ROI. These can be based off of your conversion data, pre determined navigation way points as well as lead generation actions.

  4. Pinpoint Click Costs
    Get accurate click costs, not guesstimates, so you can make more educated decisions and get a handle on your true search spending. We can automate the process of purging lesser performing keywords and re-allocating the available budgets to keywords that have proven to be better investments, and much more.

  5. Mix and Match Strategies
    Set budget parameters for keyword groups and customize by assigning two- bid rules to boost ROI. With our system we have the ability to many different strategies to many different goal types.

  6. Click Volume at Your Pace
    Drive the right volume of clicks by setting monthly minimums and choosing varying click volume rates.


Flexibility Through Reporting

Overview Data Reports offer a broader view of search performance and a wide-angle shot of your entire search campaign.

  1. Monitor Engine Performance for ROI
    Through ROI reports, you'll see which engines drive the most action, and you'll track media costs by viewing search engine performance individually, in aggregate, by keyword, group or date and more...

  2. Make Sense of Dollars Spent
    Know your daily, monthly and annual spends by tracking Pay Per Click and other performance data in Revenue Data Reports.

  3. Maintain Your Budget
    With Budget Reports, you'll keep your search costs within budget by measuring spends for each search engine.

  4. Make Words Work Better
    You'll learn which keywords and categories perform best by running Keyword and Keyword Type Reports.

Click Here to View a Sample Report


Knowledge

Dynamic Bid Reports help you to understand campaign intricacies by reporting against keyword categories, bid strategies, products, media spends and budget.

  1. Drill Down for More
    Report with more accuracy through more detail. As a client of ours you will have the ability to create your own reports based on many different data sets and variables allowing you to drill down into deeper results and information.

  2. Get the Bigger Picture
    Search results can be queried alongside your other online campaign results in our reporting center for a better understanding of the overall campaign effectiveness.


Built For Scale

with eVisibility's powerful infrastructure that advertisers have come to rely on, eVisibility is a Pay Per Click Firm more durable scalability than any other solution on the market.

  1. Built for Any Size Campaign
    Tracking and handling large campaigns is our forte. Weather you are doing a million-plus keyword campaign or focusing on a small geographic area, you can count on eVisibility's Sponsored Search capacity to handle your campaigns. No matter how large they get we can handle it.

  2. Unlimited Staying Power
    if required, every hour, eVisibility is a Pay Per Click Firm that can book up to 20,000 keywords with multiple search engines. It currently supports over five million keywords generating more than 26 million clicks per month. It can stand up to your growing campaign demands.


Pricing

We offer two types of pricing for our management software:

  1. 15% of your monthly budget. This is half of the industry average.

  2. Flat monthly fee based on the size of your campaign.

Paid Search Market Evaluation

We will dive into your current campaign or do an industry evaluation no what it will take for you to compete in the big 3 search engines on the sponsored listings.


eVisibility will NOT use this data to spam you.

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